Success is a choice

What choices are you (not) making?

We make many choices on a daily basis. And some choices we never make. Because they may be immensely consequential. That makes choosing hard. There’s a lot at stake.

In my new playbook, you’ll find 10 cues to make better choices. Choices that drive success and significance at work and in life.

Growth. Trust. Income.

When I dig deeper with my clients, it always boils down to one of those three. More of it and better. For themselves, their teams, their businesses.

I help leaders and entrepreneurs realize more and better. Starting with who they are and what they want. Schedule a free 30-minute conversation now to learn more.

Schedule your free 30 minute conversation
Erikjan Lantink
Coach of Entrepreneurs and Leaders
Photo credit: Clara Mazèl

Better Starts with Who

TEDx Wassenaar, September 10th, 2020

We live in a world full of disruption and change. A world that makes it easy to be distracted and forget about our dreams. A world where days can go by without hardly noticing.

In this TED talk, I take you on a journey through the desert of change. A desert where it’s easy to get lost if we don’t pay attention to our own reflections, values, and dreams. To make the best of our lives, we need to start with ourselves. Better starts with who.

What I do

I work with executives, leaders, teams, and talent and help them build a better future. I build on the experience I have in general management, retail operations, human resources, and organizational development & learning. I led the HR integration of a large retail merger, facilitated executive teams, coached C-suite leaders, and designed and executed large leadership interventions up to 2000 participants. I’ve been an entrepreneur, consultant, and corporate executive. That’s the foundation for working together successfully on your future.


Leaders and Teams

I coach executives, leaders, teams, and talent and help them understand how a better future always starts with who they are. With that foundation, they will inspire and transform the people and companies they lead, creating a company customers love.


Thinking and Interventions

Good design is half the work. I help you design the best interventions to optimize the performance of your organization. My experience in general management, operations, and HR helps you see all perspectives. Greatness happens only by design. And starts with insights from your customers.


Alignment and Rhythm

Creating and maintaining momentum is the name of the game. I help you and your teams align on strategy, culture, and execution. Then we create rhythm and build momentum. My ‘focus now’ methodology delivers on your ambition and helps create the lasting impact you’re looking for.

What my clients are saying

Erikjan understands leaders and teams. He “hears” the unsaid and reads between the lines. He knows what it takes to get the best out of individuals and teams. He pushes towards high performance. His experience in operations and HR makes him a great partner.

Desire Jansen

Building Materials Europe

My collaboration with Erikjan has been great. I especially appreciated his ability to listen and then suggest simple and practical solutions.

Erikjan leveraged the learning from his rich career without sounding patronizing.

Michal Vajskebr

SpenglerFox Group

When I look back at my cooperation with Erik, it always brings a smile to my face.

He is a natural leader who inspired me every time we met. He always knows the right question to ask. Our meetings were effective and enjoyable at the same time.

Eva Cyprová

Zatisi Group

Read my blog

I write about work and life on a daily basis and publish weekly on my site and through my newsletter. Get my stories, insights, and links to stuff I read and learn from sent to your inbox every Tuesday and receive my NEW playbook Mind. Set. Grow.
  • How I thought through my next move
    When you’ve been in retail for a while, you like the intensity it brings, the day-to-day execution combined with the long-term vision, the teamwork it requires, and the opportunities to learn and grow. That’s the thinking process behind this unexpected move.
  • Play to win. Here’s why that matters.
    People and teams can outperform themselves because they’re doing what they’re doing for a strong reason.
  • How BIG is your Ego?
    We all have egos, but some of us are happy to demonstrate their ego a bit more than others.
  • Chief Whatever Officer
    These days, I follow the corporate title inflation trend with a healthy mix of curiosity, humor, and sarcasm.
  • Summer promotion! Back to the Office, or Else.
    You can’t open any business article or newsletter without bumping into an article about the post-Covid, back-to-the-office strategy. There’s only one solution. Listen to each other and discuss your needs.
  • Don’t shoot the messenger
    When we build the teams and the businesses we’re building, we like to surround ourselves more with people like us than people unlike us.

Get my new playbook

Is growth what you’re looking for?

Let me help you grow yourself, your team, and your business. And realize your dreams.

Start now. Get my stories, insights, and links to stuff I read and learn from sent to your inbox every Tuesday and Friday.

Receive my new playbook with 10 Life-Changing Cues for Success and Significance immediately.
Erikjan Lantink
Business & Leadership Coach

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